Tag Archive

Comscore Brings Game-Changing Service to Help Measure OTT Content

Published on May 15, 2017 By Support Farfetched

Just days ago, Comscore announced their own brand of OTT Intelligence, which is a syndicated service that will measure the raw data on how many households are using Over-The-Top content on their televisions. Now that this consumer behavior is able to be measured a bit more formally, it is important to realize what a growing […]

Hits, Leads and Conversions-Part 1

Published on January 10, 2012 By admin

While industries shift an average of 25% of their marketing budgets to online advertising, your website has become the forefront of your presence in the market and has enabled us to see exactly how many people called, emailed or viewed the directions to your business. All of these factors aren’t worth a dime if the […]