Newest developments allow businesses to notify customers of offers in real-time Emails and direct mailers about your company’s latest offers are fine, but what if you could put an offer right in front of customers as they walk in the door, park their car on the lot or even drive or walk by? This is
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New programs can allow for a more customized and optimal email experience for customers Email blasts and email marketing are still essential parts of many digital campaigns. With the wealth of information that can be gained for a business or marketing agency, emails can become as personal as sitting face-to-face, one-on-one with that customer. Years
Continue reading »Last week, we discussed five data quality issues that could prevent information such as blast emails or direct mail postcards to reach potential customers. As a business juggles customer relationship management (CRM) with sending information, some small hang-ups could keep Thank You notes and special deals from being sent to valuable customers. You can review
Continue reading »Nearly all businesses have to keep some kind of records, whether you’re a dealership with sold or potential customers or a hair salon ready to send out coupons to loyal ones. However, if your business is also a larger one, you may come across thousands of records a month. Keeping the information accurate is an
Continue reading »Bing replaces Google for organic search results on AOL sites effective Jan. 1, 2016 Microsoft continues to heat up its efforts to combat rival Google in the search engine domain as it partnered with America Online (AOL) for a 10-year pact. The deal will eventually mean Bing takes over 100 percent of the organic search
Continue reading »A look back at our development years, accomplishments and what the future may hold In July 2010, Farfetched Studios LLC set out to set apart its clients from the competition. With a heavy focus on digital advertising campaigns while still remembering the power of traditional media such as TV and radio, we wanted to make
Continue reading »Less competition, faster average growth among reasons why Bing holds its ground More than two-thirds of people in the United States will use Google as their search engines. Google has even become a verb rather than a 1 followed by 100 zeroes. Nobody ever “Bings” anything. Or do they? That other one-third — that belongs
Continue reading »Native ads become more prevalent with Google’s automation between brands and publishers If you run a business with ecommerce attributes, than your conversion tracking and data are important. However, one problem that some companies encounter with their advertising campaigns is that they are not 100 percent sure where the ad was seen and if they
Continue reading »Farfetched Studios explains what sets us apart from other marketing and ad agencies Any business could choose just about any marketing agency and get the bare basics: some generic SEO copy, corporate display ad and some occasional programmatic buying. However, if your business is important to you, you deserve more than just the basics and
Continue reading »What’s the next big step for digital and mobile advertising, and how could it affect your marketing strategy? | A popular yearly list shows the current trends for 2015 and what the rest of the year might hold. Mary Meeker, an investor for Kleiner Perkins Caufield and Byers, released her yearly Internet trends list, and
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