Our belief is simple: designing a brand is like designing a relationship. When looking for your soul mate, you’re attracted to three things: looks, personality and substance. When you find all three, you’re bound for engagement (pun intended). Building a brand is no different. Successful and long-lasting brands use all three ingredients to attract their audience in today’s crowded marketplace. Without good design as the first stage of Brand Attraction, you’re just another one night stand.
STAGES OF BRAND ATTRACTION :
Consumers are usually attracted to a specific company, product or service in three different stages.
1. LOOKS = Visual Identity
2. PERSONALITY = Brand Voice & Vibe
3. SUBSTANCE = Smart Marketing Strategy
Our broad range of experience gives us a fresh perspective on every company we work with, and we pride ourselves in being flexible, diligent and always striving to design a better brand.