Sometimes when you want the best information out there about updates to the world’s most popular search engine, it’s best to go directly to the source itself! The most recent episode of Google’s “Search Off the Record” podcast features expert Danny Sullivan, as he enthusiastically pulls up a chair to discuss a topic very relevant
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A fully implemented social media strategy will pave the way for your business to enjoy a very rich presence, while constantly engaging those pulling out their device and looking to fill the void! It is very satisfying to suddenly witness customers excitedly commenting, comparing experiences, and being eager to share the word about your product
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Whether it’s a brick-and-mortar location or a full-fledged drop-shipping operation, entering a new geographical territory demands a well-planned marketing strategy. Paid media is one of the most effective (yet aggressive) ways to establish your presence when you have landed on unfamiliar turf. Here are a few tips for fine-tuning your PPC efforts toward a region
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The marketing landscape right now has reacted to inflationary times, among many other elements, that have made once-reliable prospects quite a bit more selective. Customers have heavily leaned towards making saving money a priority, and simple brand loyalty doesn’t guarantee repeat business anymore. To hold a customer’s attention during this period of such intense competition,
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Paying attention to the nuances and changes of the world’s most prominent search engine is one of the tasks we give high priority to here at Farfetched Studios, as ranking post-query is everything in today’s world. The Search Engine Journal announced on their blog this week that Google Ads will now officially make account-level negative
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In a recent blog, the Search Engine Journal claims that 85% of agency marketers are worried about the coming year. They were able to provide some excellent insight on how you can align your priorities to properly meet your goals, and constantly be aware of the data that can help you achieve stellar results. Here
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Keyword research is crucial when it comes to success for any type of SEO campaign. It is a valuable skill that can be a little tricky, but thankfully, some common mistakes can be avoided. Here are some of the most common errors that we have learned to avoid, and a game plan to avoid the
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The digital marketing entities of today that pride themselves on securing clients and promoting brand awareness are rightfully obsessed with SEO. Top ranking seems like everything these days, and when paired with an eye-popping and engrossing user experience, allows sales to roll in frequently. The Search Engine Journal has confirmed that Google rolled out yet
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YouTube, the world’s most popular streaming and upload platform, is quite viable for all types of marketing and product sales, and customers are being won over by video in record numbers. Here are a few updates to the platform and how we feel they are relevant to the constantly changing advertising landscape. A Solid Multilingual
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When anyone with a digital storefront or URL that is dependent on a healthy amount of traffic to succeed sees a drop in search volume, there can certainly be a reason to be alarmed. Every single click you miss out on means that any of your forms of competition are taking customers away from you,
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