Back on March 27, 2020, Google’s CEO announced that they were investing $800+ million to support small businesses and crisis response. Yes, some of this money went to government agencies and COVID19 related companies BUT $340 million was invested back into companies just like YOURS!
Being that we deal with a ton of automotive dealerships throughout the country and have varying relationships with all of them, we wanted to make sure all our automotive industry friends knew about this credit. Basically your PPC vendor should have received an ad credit for your account typically ranging from $300 to $750 to be used toward future ad spend. The first wave of credits were issued at the end of June and the second wave of credits were issued in August.