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Tag Archives: first party data vs third party data

Quick Hits: The Difference Between First-Party Data and Third-Party Data

February 1, 2016 November 18th, 2019 12:55 pm November 18th, 2019 12:55 pm

Whether its lead generation or purchase orders online, the data you collect are important and incredibly valuable not just for your marketing department but your entire business. Data can be collected in many different ways and from many different sources. Most data are broken down into two categories: first-party and third-party. Both can be worth

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