While running your business, it was difficult to know what was happening behind your back just under a decade ago. It can be very beneficial to anyone with money on the line to know what is being said (or even thought!) about them behind closed doors. The practice of social listening monitors all your channels
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As anyone with a product or service to get the word out about has long realized, the viewers that “eat up” your social media posts are sometimes doing so while munching on their lunch for the day! As post-scheduling software has allowed marketing professionals to get their messages out on autopilot, those who were already
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With a trending national average of 12 very important “touchpoints” and two months for a customer to cross the line from awareness to fully-fledged purchase, it is crucial to have a well-honed digital marketing strategy for success. The process of eventually figuring out who your target market is and leading them to conversion may require
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One profound example of “the way things used to be” is the very loud used car advertisement. You can still see this method occasionally within the broadcast realm, and some huge players in media still don’t realize how desperate it seems. Loud calls to action and the sense of urgency are much like the bullhorn
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Even though we have all opted to “skip the ad” a time or two when it comes to YouTube videos, the truth is that this viewing medium has the power for massive personal relevance and connection. It leads to stellar brand loyalty and conversion, and the current array of short and long-term content out there
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One of the keys to a successful digital marketing campaign is user-generated content, which is content produced from consumers of your product or service. It keeps your campaign’s momentum going by showing people genuine testimonies of your product without a marketing-driven slant. Finding and sharing user generated content, whether it’s mentions or tags of your
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Staying on top of what is currently trending is such a vital component of digital success, and your campaign’s monitoring plan can require multiple experts in your talent pool! Results-driven PPC performance comes from tracking multiple metrics and has the potential to pose challenging requirements for taking frequent and quick action. In this article today
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For us to successfully make use of every social media platform out there here at Farfetched Studios, it has been imperative to observe how trends ebb and flow. After a few months of being in the spotlight for a heightened sense of uncertainty, a major decision has been made to help increase their bottom line.
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One of the most important tools for successful digital marketing has consistently been in plain view while many other social media strategies can seem to dominate. Nearly 4 billion users are clicking on their inbox each day, with each one being a milestone potential for any marketer with a product or service to offer. With
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Paying attention to the nuances and changes of the world’s most prominent search engine is one of the tasks we give high priority to here at Farfetched Studios, as ranking post-query is everything in today’s world. The Search Engine Journal announced on their blog this week that Google Ads will now officially make account-level negative
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