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Tag Archives: Broad Match Keywords

Google Ads Pushes Advertisers to Give Broad Match Another Chance

December 29, 2020 January 12th, 2021 09:33 am January 12th, 2021 09:33 am

Suggested Broad Match Keywords are starting to show in Google Recommendations Google has started to show new Recommendations for switching to broad match keywords in Google Ads. “If you’re using Smart Bidding, we’ll identify existing keywords that are likely to improve performance if you switch them to broad match,” Google said in a blog post

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