In more ways than we can realize, our day-to-day lives have been disrupted with the ongoing pandemic. Especially those with the traditional nine-to-five day jobs. The country’s quarantine forced many to bring the office home and blurring the lines between work, life and leisure. Here at Farfetched Studios we know that with more time at
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Building A Brand to Thrive: The Prominent Power of Perspective
Matthew Cimaglia is an award-winning director and entrepreneur whose motto is to “not follow trends, and lead with ideas”. He wrote a powerful piece for Forbes Magazine this past week about perspective in branding, and the importance of where it can guide you in the future. He remarks first on an experience with a
Continue reading »Enhancing the End-User Experience: Privacy-Safe Ad Frequency
During the earlier days of the fully-fledged internet revolution, it was known that this was the medium that would be great to drive sales, but the tactics were not yet developed. When you would first hear a dial tone on your modem and connected during the dinosaur-era of the world wide web, the well-oiled machine
Continue reading »LinkedIn’s Data Add Another Layer To Targeted Marketing
Powerful data assist campaigns toward specific employees based on information they give One of the more sophisticated social media, LinkedIn, announced its intent to sell ads across the Internet according to an Advertising Age article. LinkedIn’s new product, Lead Accelerator, allows marketers to select specific data from LinkedIn’s audience and “serve them ads across the
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