Over the years marketers have debated what the best time is to run Facebook ads. Everyday leads to a new study that disproves the last. At first, “Weekends are the best time to post!” Then the next claims, “Weekdays get the best ROI for marketers!” Followed by “Both are wrong, best times to post are
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Choosing Your Content Marketing Channels in 2021
Content marketing at Farfetched Studios comes down to two simple things: 1. Content Creation2. Content Distribution For many content based marketers, step 1 is the start and stopping point, where they continue to produce new content without any real plan to distribute the content to the audience. It is great to be able to create
Continue reading »Plan and Measure: The Essentials for Social Media Marketing Strategy
Social media will not be successful without a strategy. Social Media can be an incredibly effective marketing tool when used correctly. But more often than not, social campaigns fail. This is because it requires dedication, adaptability and a lot of hard work to be successful in social. Posting random photos every few weeks may look
Continue reading »Customer-Centric Marketing: 5 Ways to Engage Customers in 2021
The turn of the year for online advertisers marks a new starting line and a welcome restart after navigating the ups and downs through 2020 and it’s holiday season. Many are adapting a new mindset and looking for new strategies in 2021, or returning to strategies that have always produced. Even with all the new
Continue reading »Google My Business: 5 Things You Should Be Utilizing
It is now 2021, and Farfetched Studios has come to recognize Google as the standard for customers searching for businesses and products online and nearby. Surprisingly only about 50% of business owners have claimed their Google My Business (GMB) listing and validated their address and business information. Most owners are already extremely busy with the
Continue reading »TikTok Named ‘Marketer Of The Year’ By Ad Age
The top 5 spots on the leading advertising news outlet’s definitive list of marketers world wide. Ad Age is one of the leading influencers on decision makers and trend setters in the marketing and media world. They recently released their 2020 Marketers of the Year list, with TikTok claiming the #1 position. This list is
Continue reading »Learn More: Automotive Inventory Ads
Dynamic Inventory ads Optimized for In-Market Targeting based on a Vehicle. Automotive Inventory ads utilize your current vehicle catalog, Facebook Pixel and your user engagement data across Facebook to show specific ads to in-market customers like recent shoppers on your website, app and marketplace visitors. These new ads allow manufacturers and dealerships to upload the
Continue reading »ADA Compliance: Current Issues at Hand For a Diverse Web Audience
Many people have not thought of their digital storefront or company landscape in quite the same light as they would a physical building. It’s hard to conceptualize for some, but making your content available to all users via the internet now falls under the same types of rules and regulations that would govern an apartment
Continue reading »Updates to Linkedin’s Campaign Manager Focus on Impressions, Integration, and Conversion
It is no secret that Linkedin Is at the top echelon when it comes to employment social media: they currently have over 610 million members, and 303 million active monthly users. Providing a clear snapshot of just how savvy and ready-for-business their users are deserves an up-close look: 40% of their users visit the site
Continue reading »Instagram Ads Now Available Through Facebook
Look at what we’ve stumbled upon while setting up Facebook ads for our clients. See that nice little blue “new” button? See what it’s next to? That says Instagram. Since Facebook purchased Instagram for $100 million, many in the advertising and marketing world have been wondering how to put ads across both platforms. It only
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