Tag Archives: Marketing Books

By: James Clear Sometimes you think a drastic change is the best way to change your habits and get on the right track, whether it is starting that new diet, the new workout plan, getting more done at work or just cutting out bad habits to make more time for your good ones (like reading

By: Chip Heath & Dan Heath Creatives are always trying to find ideas that stick in people’s heads like a traumatic experience but without the therapy. Got to say this book rocks at explaining the why and how of making brand messaging stick. From comparing your product or service to concrete ideas that everyone understands

By: Ray Dalio Probably one of the best books that I’ve read so far regarding business structure and meritocracy. This sucker is 500+ pages which is definitely the longest book I’ve read in a decade. The whole premise is not only to structure your business but also your life so you get what you want

By: Robin Dreeke and Cameron Stauth Why is an entrepreneur reading a book about behavioral prediction? Well in the past 10 years I’ve realized that the more you can predict, the more you can control and right now I want to control growth as well as stability in my team. The information I sought after

By: Oren Klaff Probably one of the most powerful books I’ve read. Once you read it and see it reflected in your conversations, there really is no turning it off. #framing #pitchanything #orenklaff #goodread #entrepreneurs

By: W. Chan Kim & Renée  Tough read, very strategic and analytical. Part of my issue was that I found this one difficult to get into by just reading 10 pages per day. I’d recommend reading whole chapters at a time just to get fully immersed in the topic. The book is good, finding a

By: Joey Coleman All about improving the customer experience during every stage of interacting with your business. From the introduction to the 10 year anniversary of them being a customer. Creating a unique experience for those customers that doesn’t make them feel like just another sale is key. This could be used in your dealership

By: Richard Branson Finally finished this one. Took me a bit but learned a lot. Richard Branson’s entrepreneurial journey is centered around “what if” and “why not”, laced with a rollercoaster of wins/losses. Thankfully his relentless journey and curiosity made the unthinkable (or Farfetched) attainable. From fighting off big monopoly style companies trying to eat

By: Seth Godin #PokeTheBox #SethGodin is a great book for both managers and even entry level staffers. It is more of a rant about us as a society being trained to get permission before doing instead of just taking the initiative. Got to love this! This is literally how Farfetched was started. The digital world was growing

By: David Goggins A unique read. Mental strength is a tough obstacle for many. If you struggle with mental discipline, going the extra mile and digging deep to give everything your best then this book will give you some inspiration. It’s sometimes hard to think past the struggles or frustrations of life or work, but